Performance marketing and customer acquisition

Performance marketing built around measurable customer acquisition

AVH Digital helps businesses generate leads, customers and measurable growth through performance marketing, affiliate partnerships, in-app advertising and targeted lead-generation campaigns.

12+ Years More than 12 years of measurable performance-marketing experience.
230,000+ Tracked customer actions across performance-marketing platforms.
100+ Programmes Campaign experience across multiple industries and advertiser programmes.
UK, Europe & US International campaign delivery across several markets.

Performance experience

A track record built on measurable performance

AVH Digital has delivered and supported performance-led campaigns since 2014 across affiliate marketing, lead generation, customer acquisition, mobile advertising and digital media.

Historical platform reporting records more than 230,000 tracked customer actions across campaigns and advertiser programmes in the UK, Europe and the United States.

Our experience includes financial services, fintech, mobile applications, subscriptions, travel, retail, fitness, utilities, telecommunications, home services and other consumer sectors.

We focus on accountable marketing built around genuine commercial outcomes rather than vanity metrics alone.

How we work

Flexible delivery models for performance-led growth.

AVH Digital supports direct clients, agencies, affiliate networks, technology platforms, advertiser programmes and selected internal projects.

Direct client projects

Campaign planning and delivery for businesses that need customer acquisition, lead generation and digital marketing support.

Agency and network partnerships

Campaign activity delivered through agencies, affiliate networks and established performance-marketing programmes.

Publisher and platform partnerships

Customer acquisition supported through publishers, mobile advertising platforms and performance-media partners.

Selected internal projects

Digital products developed within AVH Digital to apply customer acquisition, CRM, content and community engagement strategies.

Selected internal project

NaijaPrizes

NaijaPrizes was a free-to-enter consumer rewards and engagement platform developed as an internal AVH Digital project between 2016 and 2020. The platform grew to more than 45,000 registered users and 10,000 social followers, supported over 5,000 prize fulfilments and provided practical experience in CRM-style communications, social content, customer validation and repeat engagement.

Services

Performance-led services for measurable campaign growth.

AVH Digital supports campaign planning, customer acquisition, lead generation, mobile advertising, affiliate partnerships and conversion improvement.

Performance Marketing

Campaigns designed around measurable leads, sales, customer actions and commercial results.

Lead Generation

Lead-capture campaigns for local, national and international businesses, including campaign creative, enquiry forms, targeting and lead handover.

Affiliate Marketing

Affiliate campaign management, publisher partnerships, customer acquisition and tracked performance across established affiliate platforms.

In-App and Mobile Advertising

Mobile and in-app campaigns supported through advertising platforms including Tapjoy and other programmatic and real-time advertising environments.

Fintech and Regulated Campaigns

Experience supporting campaigns in financial services and regulated environments where brand governance, campaign review and compliance are important.

Campaign Reporting and Optimisation

Performance analysis, conversion tracking, campaign reporting and ongoing improvement based on actual campaign results.

Industries and markets

Campaign experience across consumer, regulated and local-business sectors.

AVH Digital has supported customer-acquisition activity through affiliate and performance partnerships across multiple industries, without implying direct employment by every advertiser or brand.

  • Financial services and fintech
  • Mobile applications
  • Subscriptions
  • Retail and ecommerce
  • Travel
  • Fitness and wellness
  • Telecommunications
  • Utilities
  • Automotive customer acquisition
  • Home services and local businesses

Platform reporting

Proven through real platform reporting

AVH Digital's historical performance reporting includes more than £570,000 in tracked GBP performance commissions, alongside more than €125,000 in approved European commissions and more than $28,000 in tracked US commissions.

These figures demonstrate long-term experience in generating and managing measurable customer-acquisition activity across different platforms, markets and campaign types.

£570,000+ tracked GBP performance commissions
€125,000+ approved European performance commissions
$28,000+ tracked USD performance commissions

Figures are based on historical reports from performance-marketing and affiliate platforms. Public figures have been rounded down and account for identifiable corrections, reversals and duplicate records.

Local lead generation

Lead generation for local businesses

AVH Digital creates practical lead-generation campaigns for businesses that need genuine customer enquiries.

Generate Leads for Your Business
Campaign planning Promotional artwork Social-media advertising Local community promotion Enquiry forms Lead collection Lead qualification Campaign tracking Performance reporting

Case studies

Selected performance campaign examples.

These examples are based on verified platform reporting from affiliate and performance-marketing campaigns. Campaigns shown were delivered through affiliate and performance partnerships and independently tracked through established marketing platforms.

Borrowell
Performance campaign Tracked through Impact July 2023 to June 2026

High-converting fintech lead generation

AVH Digital delivered tracked customer-acquisition activity for the Borrowell affiliate programme as part of its fintech and financial-services performance portfolio.

12,554tracked clicks
2,123tracked customer actions
16.91%click-to-action conversion rate
£8,758.61tracked performance commissions
£4.13average commission per action
£0.70average commission per click

Approximately one in every six recorded clicks generated a tracked action, showing high-volume customer acquisition within a financial-services campaign.

Chime
Performance campaign Tracked through Impact July 2023 to June 2026

High-value financial customer acquisition

AVH Digital supported measurable customer-acquisition activity for the Chime Financial affiliate programme in a regulated financial-services environment where accurate tracking, compliant promotion and action quality were important.

5,122tracked clicks
128tracked customer actions
2.50%click-to-action conversion rate
£5,504.49tracked performance commissions
£43.00average commission per action
£1.07average commission per click

Although this campaign generated fewer actions than broader lead-generation campaigns, each tracked action carried substantially higher commercial value.

Everplans
Performance campaign Tracked through CJ Affiliate July 2022 to April 2025

Large-scale consumer lead generation

AVH Digital supported customer acquisition for the Everplans affiliate programme through in-app and performance-media distribution attributed across Tapjoy, the AVH Digital network and Ayet Studios.

25,802tracked lead and sale actions
£101,837.77net tracked performance commissions
3tracked distribution sources
Nearly 3 yearsrecorded campaign activity

The campaign demonstrates AVH Digital's ability to deliver high-volume consumer acquisition across multiple performance-media sources over an extended campaign period.

Results are based on historical reporting supplied by established affiliate and performance-marketing platforms. Figures have been rounded down where appropriate and account for identifiable corrections and reversals. Campaigns shown were delivered through affiliate and performance partnerships and independently tracked through established marketing platforms. Brand and advertiser names are included only where they relate to documented campaign or programme activity. Their inclusion does not imply direct employment by, or a retained agency relationship with, every organisation named. Past campaign performance does not guarantee future results.

Local lead generation / In progress

Local Air-Conditioning Lead Generation Campaign

AVH Digital has developed the campaign concept, promotional creative, enquiry-capture process and local community distribution strategy for a Staffordshire air-conditioning installer. Verified campaign results will be added following completion and client approval.

About AVH Digital

Experienced in measurable digital growth

AVH Digital is an independent performance marketing consultancy established in 2014. We support direct clients, agencies, affiliate networks, technology platforms and advertiser programmes across the UK, Europe and the United States.

Our work covers performance marketing, affiliate partnerships, lead generation, mobile and in-app advertising, customer acquisition, reporting and campaign optimisation.

We work through several delivery models, including direct consultancy projects, agency and network relationships, publisher partnerships and selected internal digital projects. This breadth has provided practical experience across financial services, fintech, subscriptions, mobile applications, retail, travel, automotive, telecommunications, utilities and local services.

We focus on genuine customer actions and measurable commercial outcomes rather than impressions or clicks alone.

Ready for better campaign outcomes?

Speak to AVH Digital about measurable customer acquisition.

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Contact

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Ready to discuss a performance-marketing, lead-generation or customer-acquisition campaign? Send us a message and we'll get back to you.